We're looking for a Marketing Operations Analyst to ensure marketing and demand generation efforts are powered by clean, actionable data. You'll work at the intersection of CRM, segmentation, enrichment, and reporting to help campaigns directly drive revenue.
Key Responsibilities
Maintain CRM data quality and governance across HubSpot and Salesforce
Build and manage segmentation frameworks for campaigns, ABM, and nurture programs
Enrich records using tools like ZoomInfo, Clearbit, or LinkedIn Sales Navigator
Create dashboards and reports to measure pipeline, revenue attribution, and campaign performance
Support lead routing, scoring, lifecycle stages, and tech stack integrations
Collaborate with Marketing, Sales Ops, and RevOps to align data, reporting, and campaign execution
Requirements
3-5 years' experience with HubSpot and Salesforce (admin or power-user level)
Strong CRM hygiene, segmentation, and reporting experience
Familiarity with enrichment/intent tools (ZoomInfo, 6sense, Clearbit, Apollo, etc.)
Understanding of B2B demand generation, ABM, and ICP frameworks
Advanced Excel skills
Why This Role
Direct impact on marketing performance and revenue
Exposure to multi-channel campaigns and advanced marketing technology
Benefits include private medical insurance, pension, and professional development support