I am partnering with an investment management and private equity first who are looking to hire a Marketing Manager on an initial 6 month contract with the view of going permanent.
The relevant candidate will have worked in financial services (ideally Real Assets) industry and will be available on short notice. This role will be based in their city of London office, 4 days per week.
Client Details
The client are a leading boutique investment manager and private equity firm, specialising in real assets within the suitable and alternative investment space.
They are looking to hire a Marketing Manager who can lead on the marketing strategy and delivery across their Real Assets division. The role will be on an initial contract basis with the view of going permanent.
Description
Key responsibilities of the Marketing Manager:
Strategy and functional
Work as part of the marketing team, develop and execute initiatives as part of the overarching group marketing strategy and aligned with sales objectives
Project and campaign management; schedule of deliverables, product calendars, budgets, accountability, efficiency, and stakeholder management
Work with divisional heads to ensure that marketing initiatives have a clear plan in place designed to raise the profile of each investment strategy (and promote its associated funds) externally
Prioritise both overall financial and strategic goals of the business, as well as driving improvements in Marketing when making marketing decisions and ensure that all marketing activity supports these objectives
Bring fresh thinking and new ideas to drive growth in the business
Ensure marketing activity is measured, tracked and reported within the group
Develop, support and guide members of the marketing team Marketing communications
Design and direct effective communication campaigns that incorporate the use of email, print, social media, website, content, events, and external publications as appropriate
Oversee social media activity and ensure alignment with the Group's strategy
Actively monitor market and industry changes, including competitor activity, to ensure the business is forward-thinking in its communication strategy
Ensure all marketing communications are consistent in message, tone of voice and design and are of the highest standards PR
Regularly engage with our PR agencies supporting the drive for increasing coverage, signing-off media-appropriate press releases, new content and opinion editorial Marketing collateral
Direct the creation of impactful presentations for new business pitches and client meetings, ensuring a joined-up approach in terms of data analytics, sales, client services, marketing, and content
Ensure all communications, are clear, well-presented, and appropriate for the relevant audiences
Act as a guardian for the use of the group brand guidelines to ensure all presentations and collateral are 'on brand' and of a high qualityProfile
The successful candidate:
7+ years' experience in a marketing function within asset management, with a specialism in real assets / alternative investments and private markets
Strong communication and interpersonal skills - gravitas and credibility when interfacing with senior colleagues
Experience in, and knowledge of, the investment management industry as well as clients in the industry with a focus on the institutional market
Good experience of alternative investments and private market fund structures.
Strong writing skills as well as confidence and experience of critiquing, editing, and approving content and collateral
Strong organisational and time management skills and results orientation
Experience as a generalist marketer across the marketing suite
Have worked with Salesforce Marketing Cloud and Salesforce campaigns
Have worked extensively in PowerPoint
Ideally have experience of InDesign
Ideally have experience of WordPress CMS and GA4
Strong project management and stakeholder management skills
Ability to lead projects and work effectively in a deadline and team-oriented environment
Strong organisational and time management skills and results orientationJob Offer
Competitive based on experience