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Marketing Executive

Watford
2 hours ago
Full-time
On-site
Watford, Hertfordshire
£30,000 - £35,000 GBP yearly
Marketing
Marketing Executive

Location: Watford | Salary: £30,000 - £35,000 | Permanent: Office-based Monday - Friday

CTR Select is recruiting on behalf of our client for a Marketing Executive to join their team. This is a varied, commercially focused role covering digital marketing, content creation, customer engagement and sales support.

A key focus will be increasing customer adoption and use of the company's B2B digital ordering portal, alongside delivering campaigns that support sales growth and customer engagement.

Key Responsibilities

* Develop campaigns to increase customer adoption and usage of the digital ordering portal.

* Create targeted email and SMS campaigns to drive engagement and ordering frequency.

* Produce user guides, video tutorials, sales tools, pitch decks and product materials.

* Promote new digital services and portal features to existing customers.

* Create marketing materials for sales meetings, conferences and promotions.

* Manage social media content, blogs, newsletters and website updates.

* Build and distribute targeted email campaigns.

* Monitor website performance and support SEO activity.

* Track digital engagement, sales activity and campaign performance.

* Monitor competitor activity and identify marketing opportunities.

* Work closely with sales and commercial teams to support business growth.

* Maintain brand assets, templates and marketing materials.

About You

You'll ideally have:

* Previous experience in a marketing role, preferably within a B2B or commercial environment.

* Experience with email marketing, CMS and CRM systems such as Salesforce.

* Experience using Canva, Adobe Creative Suite or similar design tools.

* Good understanding of digital marketing, social media and SEO.

* Strong Excel, organisational and analytical skills.

* Excellent written and verbal communication skills.

* Strong attention to detail and the ability to manage multiple priorities.

* A proactive, commercially aware and flexible approach.

* An understanding of AI tools and their application within marketing.

This is an excellent opportunity for a hands-on, creative and commercially minded marketer looking for a varied role where they can make a real impact on customer engagement and business growth.

If this Marketing Executive role is of interest to you, please click apply or contact Marie Spratley in our Egham office