Marketing Executive
Location: Hybrid role with York as a nominal office
Salary: £29,773 per annum
Contract: Full-time, Permanent
Hours: 35 hours per week
Benefits:
• A generous pension plan with USS
• Enhanced family leave benefits
• 31 days’ annual leave, plus bank holidays
• Flexible working hours
• Remote/hybrid work
The Role:
Advance HE is looking for a dynamic team player to join us in our strive to make higher education the best it can be.
You’ll be responsible for supporting the planning and implementation of multi-channel marketing campaigns, making your mark by stimulating engagement with our audiences, generating leads and bookings for our range of services.
This is an exciting and fast paced roll, with cross-functional team working at its core.
Key Responsibilities:
• Work as part of a team delivering a 12-month marketing plan
• Support the delivery and implementation of multi-channel campaigns
• Generate engagement, leads, and bookings across different audience segments
• Ensure adherence to Advance HE brand and style guidelines across all campaigns
• Maintain consistency of messaging and branding across all channels
• Report to the Senior Marketing Executive
• Support the marketing of a portfolio of Advance HE products
• Collaborate with internal teams, including Communications, content developers, and product owners
• Contribute to the development of diverse, engaging content that drives customer action
• Work with the Senior Marketing Executive to analyse lead and booking performance
• Adapt and optimise planned marketing activity based on performance insights
Job Requirements:
• Minimum of 1 years’ experience in a marketing role
• Proven track record of supporting the planning and delivery of cross-channel campaigns
• Experience supporting the development and delivery of marketing campaigns with clear success measures
• Experience working with marketing agencies, designers, and external suppliers
• Experience using an email creation platform
• Experience using a graphic design platform
• Experience using social media scheduling tools
• Ability to monitor campaign performance and share results across the organisation
• Ability to monitor campaign performance using a test-and-learn approach
• Strong written and verbal communication skills
• Ability to prioritise tasks and adapt plans quickly as required
• Experience working within the higher education sector (desirable but not essential)
Advance HE is a member-led, sector-owned charity that works with institutions and higher education across the world to improve higher education for staff, students and society.
Our strategic priorities of: maximising membership impact and value, supporting leadership, management and governance development for transformational change and developing educational excellence for the higher education of the future supports the work of our members and the sector.
It is our people and the people we help that really make us who we are!
To apply:
If you have the skills and experience required for this role, please click on Apply today to be taken to our site to complete your application.
Advance HE is committed to providing equal opportunities for everyone regardless of their background.
No agencies please