We are recruiting on behalf of a UK-based healthcare technology company delivering digital platforms across both consumer and B2B markets. Their products support improved performance, transparency and decision-making within a regulated sector.
The Role
Our client is seeking a Head of Marketing & Commercial to lead demand generation, brand positioning and revenue growth across a portfolio of digital products. This is a senior, hands-on role with responsibility for aligning marketing, sales and customer success to build a scalable and predictable commercial engine.
Key Responsibilities for Head of Marketing & Commercial;
* Lead B2B and B2C marketing strategy, including brand, content, SEO, paid media and partnerships
* Drive demand generation and pipeline growth for B2B SaaS products
* Design and manage the sales funnel from lead through to live customer
* Oversee SDR/BDR activity and outbound strategy
* Provide oversight of customer success, onboarding, retention and upsell
* Own CRM (Salesforce) standards, reporting and forecasting
About You;
* Proven B2B marketing leader within SaaS or data-led products
* Experience building and scaling demand generation engines
* Strong understanding of sales funnels, CRM and revenue metrics
* Confident managing cross-functional commercial teams
* Data-driven, commercially minded and comfortable in regulated environments
What’s in it for you?
* Fully remote working (UK) with monthly travel to London
* Senior leadership role with genuine commercial ownership
* Flexible working and supportive culture
* Thrive in a supportive environment that values ownership and clarity
* Get your birthday off for free
* Gain access to an enhanced Employee Assistance Programme