Our client is a global leader in advanced technologies, providing mission-critical solutions across industries including construction, manufacturing, and smart cities. They're now seeking a commercially driven and strategically minded Field Marketing Manager to take full ownership of UK marketing strategy for their division, with clear accountability for pipeline generation, revenue contribution and ROI.
Location: St Neots (Hybrid working) 2/3 days in the office each week
THE FIELD MARKETING MANAGER ROLE RESPONSIBILITIES WILL INCLUDE:
Own and execute the complete UK marketing strategy and annual plan, aligning activities, budget allocation, and priorities with business objectives whilst tracking performance end-to-end from engagement through to pipeline creation and revenue impact
Act as strategic partner to sales leadership, driving customer acquisition and lead generation through direct engagement, integrated campaigns, and field programmes that deliver measurable commercial outcomes
Lead event and industry engagement strategy by evaluating, prioritising, and delivering participation in exhibitions, conferences, and proprietary events aligned with strategic objectives
Manage and elevate distribution partner marketing activities, working closely with key partners to strengthen joint initiatives, ensure consistent brand representation, and drive demand generation
Control budget and resource allocation, making data-driven investment decisions to maximise ROI whilst localising content, developing media partnerships, and collaborating sales and marketing teams.
THE IDEAL FIELD MARKETING MANAGER WILL HAVE:
6+ years' experience in B2B marketing or demand generation with strong commercial mindset and proven ability to link marketing activity directly to revenue outcomes and pipeline creation
Demonstrated capability operating as strategic partner to sales teams and influencing senior stakeholders, with expertise developing and executing integrated marketing plans in complex B2B environments
Strong technical proficiency with CRM systems (Salesforce) and marketing automation platforms (Pardot), combined with experience managing distribution partner relationships and customer-facing events
Excellent project management, organisational abilities, and interpersonal skills with customer-focused, results-driven approach and ability to manage multiple concurrent initiatives
Flexibility to travel regularly within the UK and occasionally across Europe
WHY JOIN THIS BUSINESS AS THEIR FIELD MARKETING MANAGER?
Enjoy genuine autonomy to shape regional marketing strategy and take ownership of initiatives from concept through execution, with support from a well-established European marketing function
Benefit from hybrid working flexibility, strong benefits package including car allowance
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process