Head of Marketing - 12 MFTC

MarketingJobs • Full Time • CR5, Coulsdon, Greater London, Greater London, United Kingdom • £75,000 / year • 1w ago

Head of Marketing – 12 MFTC Coulsdon £75K per Annum

Our client is seeking an experienced Head of Marketing to join their team on a 12 MFTC. The Head of Marketing will oversee all marketing activities, from strategy development to execution. You’ll shape the company’s brand positioning, manage multi-channel marketing campaigns, and support sales through effective lead generation, product marketing, and customer engagement initiatives. You will:

Develop and implement the company’s marketing strategy aligned with business goals
Lead, mentor, and grow the marketing team
Manage the marketing budget and deliver strong ROI on campaigns and initiatives
Provide data-driven insights to support strategic decision-making and business planning
Strengthen the brand identity and ensure consistent messaging across all channels. Ensure all touch points reflect the values of safety, sustainability, quality and reliability.
Oversee the creation of high-quality marketing materials, product catalogues, and content
Oversee the digital marketing strategy (SEO, PPC, social media, email, and website)
Drive e-commerce growth and optimise online customer journeys
Use analytics tools to track performance and report on KPIs (traffic, conversions, engagement)
Partner with sales to design and execute effective lead generation B2B campaigns
Work with the product and sales teams to support new product launches and category growth
Translate technical specifications into clear persuasive, customer content
Lead marketing efforts for trade shows, distributor events and product demonstrations
Oversee the development of datasheets, videos, case studies and product demos
Conduct market research to identify emerging trends and opportunities within the industry
Build relationships with key suppliers, distributors, and industry associations

The ideal candidate will:

Have previous experience within a similar role
Have proven track record in digital marketing
Have strong leadership, communication, and project management skills
Have excellent knowledge of digital marketing, CRM systems, and analytics tools
Have experience in brand management, product marketing, and trade marketing
Head a creative mindset with the ability to translate strategy into impactful campaigns
Ideally have a degree in Marketing, Business or Communications
Be a strategic thinker with a hands-on approach
Be commercially driven and results-focused
Be a strong communicator and collaborator across departments

Working hours are Monday to Thursday 8am to 5pm & Fridays 8am to 4pm.

Benefits include 23 days holiday + BH, pension, EAP programme, sick pay scheme, company performance related bonus, onsite gym and training and development

Related Jobs

Senior Accountant

AccountancyJobs • Full Time • CR3, Old Coulsdon, Greater London, Greater London, United Kingdom • £42,000 - £48,000 / year • 3w ago

Accounting/Financial/Insurance

3w ago

Apply